Media

A few months ago, one of Indianapolis’ premier social media mavens, Stephanie Eppich Daily, asked permission to write an article about me as one of Lemonade Day’s featured entrepreneurs.  Honored that she asked, I of course said, “Yes, absolutely!” Lemonade … Continued

Wow!  It is an absolute honor to be considered one of Indy’s Top 50 Business Connectors! Click here to listen to my live interview! I was quite surprised to find myself on this list because Indianapolis is filled with outstanding … Continued

Several months ago, I visited the University of Evansville to speak to a group of students and their mentors.  As I walked through campus, I observed several students and thought, “Wow!  I’m looking at ME 15 years ago!”  (Okay, maybe … Continued

We are excited to announce that the following testimonial from Starla appeared in the newly released book “Branding Yourself:  How to Use Social Media to Invent or Reinvent Yourself” by Erik Deckers and Kyle Lacy. Starla West is a corporate … Continued

Starla’s article “Could the Physical Presence of Your Employees Be Devaluing Your Brand” was featured in the April 2012 issue of HR News Magazine.

Check out the raving reviews of our newest eBook Decoding Today’s Professional Dress Codes.  If you don’t have your copy yet, sign up for our monthly newsletter and we’ll send you a coupon code for 100% off the purchase price! … Continued

The undeniable reality is that we are judged by our appearance on a daily basis. When we meet someone for the first time, research shows that well over 55% of their opinion of us is based on how we look. … Continued

I was asked a couple of weeks ago by a new business colleague, “What do you do at Starla West International?”  I immediately responded, “We are an Image Management firm that specializes in confidence.” With skepticism he replied, “Confidence?  I … Continued

Starla shares her thoughts on how to dress appropriately for a job interview in the Indianapolis Star’s Career Builder article entitled, “Think of an interview as a conversation not  an interrogation.”

The Indianapolis Star interviewed Starla for its article entitled,  “Stay sharp: Keep up with industry trends and networking.”  This article appeared in the Career Builder section under “Job  Search.”