Several months ago, I visited the University of Evansville to speak to a group of students and their mentors. As I walked through campus, I observed several students and thought, “Wow! I’m looking at ME 15 years ago!” (Okay, maybe … Continued
Monthly Archives: April 2012
Should I tip my hairdresser who owns her own business and sets her own prices?
At Starla West International, we specialize in confidence. In other words, we help business professionals all over the world gain the confidence that comes with… having an attractive and professional appearance, knowing their behavior is appropriate for the environment in … Continued
CASE STUDY (part three): Showing Employees How to Get Along
You’ll remember, after reading part one, that as a result of verbal feedback from Patient Care’s referral partners and data obtained from patient surveys, the CEO learned that the behavior of his employees was having a negative impact on Patient … Continued
Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself
We are excited to announce that the following testimonial from Starla appeared in the newly released book “Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself” by Erik Deckers and Kyle Lacy. Starla West is a corporate … Continued
How’s Your “I Got a Guy” Network Looking? Could it use a little tender loving care?
Let’s say you received a telephone call today informing you that a close friend or family member was badly injured in an accident caused by another person. Would you know what type of attorney was needed to help your friend … Continued
A Creative Image Management Tool
In an effort to maintain CREED Improvement’s desired company image, Chris Reed of Cast a Bigger.Net, created this t-shirt as a “visual reminder” for the home improvement company’s employees that appearance DOES matter. Their tagline… “We take the butt crack … Continued
Six Tips for Communicating Your Style in Job Transition and Career Progression
Today’s guest post is compliments of our good friend, Lisa McDonald, a Career Coach-Strategist and Certified Professional Resume Writer. ******** STOP STIFLING YOUR STYLE! I have a thing for shoes; actually for anyone who knows me they know that is … Continued
HR News Magazine Feature Article
Starla’s article “Could the Physical Presence of Your Employees Be Devaluing Your Brand” was featured in the April 2012 issue of HR News Magazine.